Curriculum

Core Business Courses

  • Ethical Leadership
  • Economics of Business Decisions
  • Management Accounting
  • Operations Management
  • Financial Management
  • Human Behavior in Organizations
  • Marketing Management
  • Global Strategic Management

Concentration: Business Analytics

  • Business Intelligence and Analytics
  • Decision Modeling
  • Advanced Business Analytics
  • Digital Marketing Elective

Concentration: Digital Marketing*

  • Digital Marketing
  • Social Media Marketing and Analytics
  • Product and Brand Strategy in the Connected World
  • Business Analytics Elective

* Pending final approval; scheduled Fall 2023